The Inside Line

Preface: I don’t know for a fact that anyone has ever cheated in a top-tier professional bass tournament. I mean, it’s obvious that someone, at some time, has broken the rules purposely, but as f … read more

No stop on the Bassmaster Elite Series excites me more than the Thousand Islands in Upstate New York. It’s beautiful there, and the fishing is fantastic. Both smallmouth and largemouth are plentiful … read more

Irving, TX – Bill Lewis Lures is excited to announce the debut of the all-new Scope Stik. Designed for max-detection on forward-facing sonar, the Scope Stik fills the need for a jerkbait in the B … read more

Irving, TX – Bill Lewis Lures is excited to announce the debut of the brand-new Precise Walleye Crank. The Bill Lewis PWC was designed with precision trolling expert, Mark Romanack, to create a b … read more

Irving, TX – Yamamoto Baits is proud to announce the debut of the brand-new 5.5” Slinko. The Slinko maintains the classic Senko profile while adding some bulk with a ribbed-shaped body. "I'm r … read more